Portugal – October 15th, 2024. SELENIS, a leading global supplier of high-quality specialty polyester solutions and Magnomer, a startup which supplies magnetizable coatings for packaging to improve sortation in recycling, announced today a strategic partnership to deliver recyclable PETG shrink sleeves through leading-edge coatings technology that offers easy separation and capture of sleeves in existing recycling systems.
Magmark SS™ coatings sync with existing recycling infrastructure and ensure that magnetized PETG label flake can be pulled away by magnets that are already present at recyclers to improve rPET purity. Capturing labels at this stage, not only enhances the quality of the rPET, but also allows the captured PETG label flake to join a side stream which is easily recycled as a fiber grade. The fact that Magmark SS coatings have been tested at commercial scale and also align with current processes is why the solution has been acknowledged and recognized by How2Recycle, the APR and The U.S. Plastics Pact.
Both Selenis & Magnomer, innovators independently, are proud to combine forces to offer customers Selenis’s superior PETG product, together with Magnomer’s Magmark SS coatings, a combination that results in immediately available, scalable solutions for the effective recycling of PETG shrink sleeves as part of the PET recycling system.
"We value innovations that drive us forward in terms of our sustainability goals, especially those that provide real-life, ready now solutions such as the clever Magnomer thinking. More so, those that challenge conventional thinking while remaining consistent with manufacturing standards and are sympathetic to the value-chain with no process disruption.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Magmark SS coatings are easily applied to PETG film through widely used printing technologies including gravure and flexo and have been commercially tested globally.
According to Ravish Majithia, Magnomer Founder & CEO, "PETG is a common label substrate chosen because of its superior shrink properties, branding appeal, and its ability to sync with common manufacturing processes. We are pleased to be working Selenis to offer a solution that allows brands to meet critical recyclability goals, and which allows them to do so in a way that fits with their current processes.”
“This partnership unlocks a wide range of positive benefits for both brands and customers, as this innovation could be implemented globally in Europe and North America considering the two key existing Glycol modifiers in the world, NPG and CHDM.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Selenis and Magnomer are proud to work together to make it easier for brands and converters to more easily tackle problematic and unnecessary materials, a leap forward in the move toward a circular economy for packaging.
Portugal – October 15th, 2024. SELENIS, a leading global supplier of high-quality specialty polyester solutions and Magnomer, a startup which supplies magnetizable coatings for packaging to improve sortation in recycling, announced today a strategic partnership to deliver recyclable PETG shrink sleeves through leading-edge coatings technology that offers easy separation and capture of sleeves in existing recycling systems.
Magmark SS™ coatings sync with existing recycling infrastructure and ensure that magnetized PETG label flake can be pulled away by magnets that are already present at recyclers to improve rPET purity. Capturing labels at this stage, not only enhances the quality of the rPET, but also allows the captured PETG label flake to join a side stream which is easily recycled as a fiber grade. The fact that Magmark SS coatings have been tested at commercial scale and also align with current processes is why the solution has been acknowledged and recognized by How2Recycle, the APR and The U.S. Plastics Pact.
Both Selenis & Magnomer, innovators independently, are proud to combine forces to offer customers Selenis’s superior PETG product, together with Magnomer’s Magmark SS coatings, a combination that results in immediately available, scalable solutions for the effective recycling of PETG shrink sleeves as part of the PET recycling system.
"We value innovations that drive us forward in terms of our sustainability goals, especially those that provide real-life, ready now solutions such as the clever Magnomer thinking. More so, those that challenge conventional thinking while remaining consistent with manufacturing standards and are sympathetic to the value-chain with no process disruption.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Magmark SS coatings are easily applied to PETG film through widely used printing technologies including gravure and flexo and have been commercially tested globally.
According to Ravish Majithia, Magnomer Founder & CEO, "PETG is a common label substrate chosen because of its superior shrink properties, branding appeal, and its ability to sync with common manufacturing processes. We are pleased to be working Selenis to offer a solution that allows brands to meet critical recyclability goals, and which allows them to do so in a way that fits with their current processes.”
“This partnership unlocks a wide range of positive benefits for both brands and customers, as this innovation could be implemented globally in Europe and North America considering the two key existing Glycol modifiers in the world, NPG and CHDM.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Selenis and Magnomer are proud to work together to make it easier for brands and converters to more easily tackle problematic and unnecessary materials, a leap forward in the move toward a circular economy for packaging.
Reduction in environmental pollution and emissions as waste is reused
Material for insulation purposes
High durability
Easy to store and transport
Simple and low-cost technique
More than 14 communities and 128 families participated
1,725 eco-bricks were recollected
8,000 USD in vouchers for supermarkets were distributed to the families who participated – a huge relief in COVID times
110,350 m2 of waste was recycled
More than 110,350 m2 of constructions will be built
Portugal – October 15th, 2024. SELENIS, a leading global supplier of high-quality specialty polyester solutions and Magnomer, a startup which supplies magnetizable coatings for packaging to improve sortation in recycling, announced today a strategic partnership to deliver recyclable PETG shrink sleeves through leading-edge coatings technology that offers easy separation and capture of sleeves in existing recycling systems.
Magmark SS™ coatings sync with existing recycling infrastructure and ensure that magnetized PETG label flake can be pulled away by magnets that are already present at recyclers to improve rPET purity. Capturing labels at this stage, not only enhances the quality of the rPET, but also allows the captured PETG label flake to join a side stream which is easily recycled as a fiber grade. The fact that Magmark SS coatings have been tested at commercial scale and also align with current processes is why the solution has been acknowledged and recognized by How2Recycle, the APR and The U.S. Plastics Pact.
Both Selenis & Magnomer, innovators independently, are proud to combine forces to offer customers Selenis’s superior PETG product, together with Magnomer’s Magmark SS coatings, a combination that results in immediately available, scalable solutions for the effective recycling of PETG shrink sleeves as part of the PET recycling system.
"We value innovations that drive us forward in terms of our sustainability goals, especially those that provide real-life, ready now solutions such as the clever Magnomer thinking. More so, those that challenge conventional thinking while remaining consistent with manufacturing standards and are sympathetic to the value-chain with no process disruption.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Magmark SS coatings are easily applied to PETG film through widely used printing technologies including gravure and flexo and have been commercially tested globally.
According to Ravish Majithia, Magnomer Founder & CEO, "PETG is a common label substrate chosen because of its superior shrink properties, branding appeal, and its ability to sync with common manufacturing processes. We are pleased to be working Selenis to offer a solution that allows brands to meet critical recyclability goals, and which allows them to do so in a way that fits with their current processes.”
“This partnership unlocks a wide range of positive benefits for both brands and customers, as this innovation could be implemented globally in Europe and North America considering the two key existing Glycol modifiers in the world, NPG and CHDM.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Selenis and Magnomer are proud to work together to make it easier for brands and converters to more easily tackle problematic and unnecessary materials, a leap forward in the move toward a circular economy for packaging.
Portugal – October 15th, 2024. SELENIS, a leading global supplier of high-quality specialty polyester solutions and Magnomer, a startup which supplies magnetizable coatings for packaging to improve sortation in recycling, announced today a strategic partnership to deliver recyclable PETG shrink sleeves through leading-edge coatings technology that offers easy separation and capture of sleeves in existing recycling systems.
Magmark SS™ coatings sync with existing recycling infrastructure and ensure that magnetized PETG label flake can be pulled away by magnets that are already present at recyclers to improve rPET purity. Capturing labels at this stage, not only enhances the quality of the rPET, but also allows the captured PETG label flake to join a side stream which is easily recycled as a fiber grade. The fact that Magmark SS coatings have been tested at commercial scale and also align with current processes is why the solution has been acknowledged and recognized by How2Recycle, the APR and The U.S. Plastics Pact.
Both Selenis & Magnomer, innovators independently, are proud to combine forces to offer customers Selenis’s superior PETG product, together with Magnomer’s Magmark SS coatings, a combination that results in immediately available, scalable solutions for the effective recycling of PETG shrink sleeves as part of the PET recycling system.
"We value innovations that drive us forward in terms of our sustainability goals, especially those that provide real-life, ready now solutions such as the clever Magnomer thinking. More so, those that challenge conventional thinking while remaining consistent with manufacturing standards and are sympathetic to the value-chain with no process disruption.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Magmark SS coatings are easily applied to PETG film through widely used printing technologies including gravure and flexo and have been commercially tested globally.
According to Ravish Majithia, Magnomer Founder & CEO, "PETG is a common label substrate chosen because of its superior shrink properties, branding appeal, and its ability to sync with common manufacturing processes. We are pleased to be working Selenis to offer a solution that allows brands to meet critical recyclability goals, and which allows them to do so in a way that fits with their current processes.”
“This partnership unlocks a wide range of positive benefits for both brands and customers, as this innovation could be implemented globally in Europe and North America considering the two key existing Glycol modifiers in the world, NPG and CHDM.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Selenis and Magnomer are proud to work together to make it easier for brands and converters to more easily tackle problematic and unnecessary materials, a leap forward in the move toward a circular economy for packaging.
Portugal – October 15th, 2024. SELENIS, a leading global supplier of high-quality specialty polyester solutions and Magnomer, a startup which supplies magnetizable coatings for packaging to improve sortation in recycling, announced today a strategic partnership to deliver recyclable PETG shrink sleeves through leading-edge coatings technology that offers easy separation and capture of sleeves in existing recycling systems.
Magmark SS™ coatings sync with existing recycling infrastructure and ensure that magnetized PETG label flake can be pulled away by magnets that are already present at recyclers to improve rPET purity. Capturing labels at this stage, not only enhances the quality of the rPET, but also allows the captured PETG label flake to join a side stream which is easily recycled as a fiber grade. The fact that Magmark SS coatings have been tested at commercial scale and also align with current processes is why the solution has been acknowledged and recognized by How2Recycle, the APR and The U.S. Plastics Pact.
Both Selenis & Magnomer, innovators independently, are proud to combine forces to offer customers Selenis’s superior PETG product, together with Magnomer’s Magmark SS coatings, a combination that results in immediately available, scalable solutions for the effective recycling of PETG shrink sleeves as part of the PET recycling system.
"We value innovations that drive us forward in terms of our sustainability goals, especially those that provide real-life, ready now solutions such as the clever Magnomer thinking. More so, those that challenge conventional thinking while remaining consistent with manufacturing standards and are sympathetic to the value-chain with no process disruption.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Magmark SS coatings are easily applied to PETG film through widely used printing technologies including gravure and flexo and have been commercially tested globally.
According to Ravish Majithia, Magnomer Founder & CEO, "PETG is a common label substrate chosen because of its superior shrink properties, branding appeal, and its ability to sync with common manufacturing processes. We are pleased to be working Selenis to offer a solution that allows brands to meet critical recyclability goals, and which allows them to do so in a way that fits with their current processes.”
“This partnership unlocks a wide range of positive benefits for both brands and customers, as this innovation could be implemented globally in Europe and North America considering the two key existing Glycol modifiers in the world, NPG and CHDM.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Selenis and Magnomer are proud to work together to make it easier for brands and converters to more easily tackle problematic and unnecessary materials, a leap forward in the move toward a circular economy for packaging.
Portugal – October 15th, 2024. SELENIS, a leading global supplier of high-quality specialty polyester solutions and Magnomer, a startup which supplies magnetizable coatings for packaging to improve sortation in recycling, announced today a strategic partnership to deliver recyclable PETG shrink sleeves through leading-edge coatings technology that offers easy separation and capture of sleeves in existing recycling systems.
Magmark SS™ coatings sync with existing recycling infrastructure and ensure that magnetized PETG label flake can be pulled away by magnets that are already present at recyclers to improve rPET purity. Capturing labels at this stage, not only enhances the quality of the rPET, but also allows the captured PETG label flake to join a side stream which is easily recycled as a fiber grade. The fact that Magmark SS coatings have been tested at commercial scale and also align with current processes is why the solution has been acknowledged and recognized by How2Recycle, the APR and The U.S. Plastics Pact.
Both Selenis & Magnomer, innovators independently, are proud to combine forces to offer customers Selenis’s superior PETG product, together with Magnomer’s Magmark SS coatings, a combination that results in immediately available, scalable solutions for the effective recycling of PETG shrink sleeves as part of the PET recycling system.
"We value innovations that drive us forward in terms of our sustainability goals, especially those that provide real-life, ready now solutions such as the clever Magnomer thinking. More so, those that challenge conventional thinking while remaining consistent with manufacturing standards and are sympathetic to the value-chain with no process disruption.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Magmark SS coatings are easily applied to PETG film through widely used printing technologies including gravure and flexo and have been commercially tested globally.
According to Ravish Majithia, Magnomer Founder & CEO, "PETG is a common label substrate chosen because of its superior shrink properties, branding appeal, and its ability to sync with common manufacturing processes. We are pleased to be working Selenis to offer a solution that allows brands to meet critical recyclability goals, and which allows them to do so in a way that fits with their current processes.”
“This partnership unlocks a wide range of positive benefits for both brands and customers, as this innovation could be implemented globally in Europe and North America considering the two key existing Glycol modifiers in the world, NPG and CHDM.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Selenis and Magnomer are proud to work together to make it easier for brands and converters to more easily tackle problematic and unnecessary materials, a leap forward in the move toward a circular economy for packaging.
Rationalising the use of energy and natural resources and act on the processes in order to optimise and reduceconsumption.
Reducing the production of waste by increasing and promoting recycling and recovering material wheneverpossible.
Ensuring that materials and procedures used don’t present any risk to the health of workers and to the environment.
Making sure that the use of materials, resources and the incorporation of safe and innovative technologies promoteenvironmental protection and minimise the environmental impacts.
Coaching and engaging employees to perform in a conscious and responsible manner, for the importance ofeveryone in guaranteeing product safety and for improving environmental performance.
Implementing good practices in order to comply with applicable legislation and other requirements that will leadto the environmental preservation.
Portugal – October 15th, 2024. SELENIS, a leading global supplier of high-quality specialty polyester solutions and Magnomer, a startup which supplies magnetizable coatings for packaging to improve sortation in recycling, announced today a strategic partnership to deliver recyclable PETG shrink sleeves through leading-edge coatings technology that offers easy separation and capture of sleeves in existing recycling systems.
Magmark SS™ coatings sync with existing recycling infrastructure and ensure that magnetized PETG label flake can be pulled away by magnets that are already present at recyclers to improve rPET purity. Capturing labels at this stage, not only enhances the quality of the rPET, but also allows the captured PETG label flake to join a side stream which is easily recycled as a fiber grade. The fact that Magmark SS coatings have been tested at commercial scale and also align with current processes is why the solution has been acknowledged and recognized by How2Recycle, the APR and The U.S. Plastics Pact.
Both Selenis & Magnomer, innovators independently, are proud to combine forces to offer customers Selenis’s superior PETG product, together with Magnomer’s Magmark SS coatings, a combination that results in immediately available, scalable solutions for the effective recycling of PETG shrink sleeves as part of the PET recycling system.
"We value innovations that drive us forward in terms of our sustainability goals, especially those that provide real-life, ready now solutions such as the clever Magnomer thinking. More so, those that challenge conventional thinking while remaining consistent with manufacturing standards and are sympathetic to the value-chain with no process disruption.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Magmark SS coatings are easily applied to PETG film through widely used printing technologies including gravure and flexo and have been commercially tested globally.
According to Ravish Majithia, Magnomer Founder & CEO, "PETG is a common label substrate chosen because of its superior shrink properties, branding appeal, and its ability to sync with common manufacturing processes. We are pleased to be working Selenis to offer a solution that allows brands to meet critical recyclability goals, and which allows them to do so in a way that fits with their current processes.”
“This partnership unlocks a wide range of positive benefits for both brands and customers, as this innovation could be implemented globally in Europe and North America considering the two key existing Glycol modifiers in the world, NPG and CHDM.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Selenis and Magnomer are proud to work together to make it easier for brands and converters to more easily tackle problematic and unnecessary materials, a leap forward in the move toward a circular economy for packaging.
Portugal – October 15th, 2024. SELENIS, a leading global supplier of high-quality specialty polyester solutions and Magnomer, a startup which supplies magnetizable coatings for packaging to improve sortation in recycling, announced today a strategic partnership to deliver recyclable PETG shrink sleeves through leading-edge coatings technology that offers easy separation and capture of sleeves in existing recycling systems.
Magmark SS™ coatings sync with existing recycling infrastructure and ensure that magnetized PETG label flake can be pulled away by magnets that are already present at recyclers to improve rPET purity. Capturing labels at this stage, not only enhances the quality of the rPET, but also allows the captured PETG label flake to join a side stream which is easily recycled as a fiber grade. The fact that Magmark SS coatings have been tested at commercial scale and also align with current processes is why the solution has been acknowledged and recognized by How2Recycle, the APR and The U.S. Plastics Pact.
Both Selenis & Magnomer, innovators independently, are proud to combine forces to offer customers Selenis’s superior PETG product, together with Magnomer’s Magmark SS coatings, a combination that results in immediately available, scalable solutions for the effective recycling of PETG shrink sleeves as part of the PET recycling system.
"We value innovations that drive us forward in terms of our sustainability goals, especially those that provide real-life, ready now solutions such as the clever Magnomer thinking. More so, those that challenge conventional thinking while remaining consistent with manufacturing standards and are sympathetic to the value-chain with no process disruption.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Magmark SS coatings are easily applied to PETG film through widely used printing technologies including gravure and flexo and have been commercially tested globally.
According to Ravish Majithia, Magnomer Founder & CEO, "PETG is a common label substrate chosen because of its superior shrink properties, branding appeal, and its ability to sync with common manufacturing processes. We are pleased to be working Selenis to offer a solution that allows brands to meet critical recyclability goals, and which allows them to do so in a way that fits with their current processes.”
“This partnership unlocks a wide range of positive benefits for both brands and customers, as this innovation could be implemented globally in Europe and North America considering the two key existing Glycol modifiers in the world, NPG and CHDM.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Selenis and Magnomer are proud to work together to make it easier for brands and converters to more easily tackle problematic and unnecessary materials, a leap forward in the move toward a circular economy for packaging.
In accordance with California Act Assembly Bill 906 and ASTM D7611/D7611M - Standard Practice for Coding Plastic Manufactured Articles for Resin Identification. Products comply with the compositional requirements of the Food and Drug Administration (FDA) regulation and European Regulation 10/2011.
Portugal – October 15th, 2024. SELENIS, a leading global supplier of high-quality specialty polyester solutions and Magnomer, a startup which supplies magnetizable coatings for packaging to improve sortation in recycling, announced today a strategic partnership to deliver recyclable PETG shrink sleeves through leading-edge coatings technology that offers easy separation and capture of sleeves in existing recycling systems.
Magmark SS™ coatings sync with existing recycling infrastructure and ensure that magnetized PETG label flake can be pulled away by magnets that are already present at recyclers to improve rPET purity. Capturing labels at this stage, not only enhances the quality of the rPET, but also allows the captured PETG label flake to join a side stream which is easily recycled as a fiber grade. The fact that Magmark SS coatings have been tested at commercial scale and also align with current processes is why the solution has been acknowledged and recognized by How2Recycle, the APR and The U.S. Plastics Pact.
Both Selenis & Magnomer, innovators independently, are proud to combine forces to offer customers Selenis’s superior PETG product, together with Magnomer’s Magmark SS coatings, a combination that results in immediately available, scalable solutions for the effective recycling of PETG shrink sleeves as part of the PET recycling system.
"We value innovations that drive us forward in terms of our sustainability goals, especially those that provide real-life, ready now solutions such as the clever Magnomer thinking. More so, those that challenge conventional thinking while remaining consistent with manufacturing standards and are sympathetic to the value-chain with no process disruption.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Magmark SS coatings are easily applied to PETG film through widely used printing technologies including gravure and flexo and have been commercially tested globally.
According to Ravish Majithia, Magnomer Founder & CEO, "PETG is a common label substrate chosen because of its superior shrink properties, branding appeal, and its ability to sync with common manufacturing processes. We are pleased to be working Selenis to offer a solution that allows brands to meet critical recyclability goals, and which allows them to do so in a way that fits with their current processes.”
“This partnership unlocks a wide range of positive benefits for both brands and customers, as this innovation could be implemented globally in Europe and North America considering the two key existing Glycol modifiers in the world, NPG and CHDM.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Selenis and Magnomer are proud to work together to make it easier for brands and converters to more easily tackle problematic and unnecessary materials, a leap forward in the move toward a circular economy for packaging.
Portugal – October 15th, 2024. SELENIS, a leading global supplier of high-quality specialty polyester solutions and Magnomer, a startup which supplies magnetizable coatings for packaging to improve sortation in recycling, announced today a strategic partnership to deliver recyclable PETG shrink sleeves through leading-edge coatings technology that offers easy separation and capture of sleeves in existing recycling systems.
Magmark SS™ coatings sync with existing recycling infrastructure and ensure that magnetized PETG label flake can be pulled away by magnets that are already present at recyclers to improve rPET purity. Capturing labels at this stage, not only enhances the quality of the rPET, but also allows the captured PETG label flake to join a side stream which is easily recycled as a fiber grade. The fact that Magmark SS coatings have been tested at commercial scale and also align with current processes is why the solution has been acknowledged and recognized by How2Recycle, the APR and The U.S. Plastics Pact.
Both Selenis & Magnomer, innovators independently, are proud to combine forces to offer customers Selenis’s superior PETG product, together with Magnomer’s Magmark SS coatings, a combination that results in immediately available, scalable solutions for the effective recycling of PETG shrink sleeves as part of the PET recycling system.
"We value innovations that drive us forward in terms of our sustainability goals, especially those that provide real-life, ready now solutions such as the clever Magnomer thinking. More so, those that challenge conventional thinking while remaining consistent with manufacturing standards and are sympathetic to the value-chain with no process disruption.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Magmark SS coatings are easily applied to PETG film through widely used printing technologies including gravure and flexo and have been commercially tested globally.
According to Ravish Majithia, Magnomer Founder & CEO, "PETG is a common label substrate chosen because of its superior shrink properties, branding appeal, and its ability to sync with common manufacturing processes. We are pleased to be working Selenis to offer a solution that allows brands to meet critical recyclability goals, and which allows them to do so in a way that fits with their current processes.”
“This partnership unlocks a wide range of positive benefits for both brands and customers, as this innovation could be implemented globally in Europe and North America considering the two key existing Glycol modifiers in the world, NPG and CHDM.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Selenis and Magnomer are proud to work together to make it easier for brands and converters to more easily tackle problematic and unnecessary materials, a leap forward in the move toward a circular economy for packaging.
Reassure consumers & provide trust to end-users (B2C), increasing public interest in recyclability and recycled content
Demonstrate compliance with legislation (B2B) & verify claims via third-party assessments
Show transparency about recyclability and waste origin and source
Support corporate sustainability claims about recycled content and recyclability of plastics
Portugal – October 15th, 2024. SELENIS, a leading global supplier of high-quality specialty polyester solutions and Magnomer, a startup which supplies magnetizable coatings for packaging to improve sortation in recycling, announced today a strategic partnership to deliver recyclable PETG shrink sleeves through leading-edge coatings technology that offers easy separation and capture of sleeves in existing recycling systems.
Magmark SS™ coatings sync with existing recycling infrastructure and ensure that magnetized PETG label flake can be pulled away by magnets that are already present at recyclers to improve rPET purity. Capturing labels at this stage, not only enhances the quality of the rPET, but also allows the captured PETG label flake to join a side stream which is easily recycled as a fiber grade. The fact that Magmark SS coatings have been tested at commercial scale and also align with current processes is why the solution has been acknowledged and recognized by How2Recycle, the APR and The U.S. Plastics Pact.
Both Selenis & Magnomer, innovators independently, are proud to combine forces to offer customers Selenis’s superior PETG product, together with Magnomer’s Magmark SS coatings, a combination that results in immediately available, scalable solutions for the effective recycling of PETG shrink sleeves as part of the PET recycling system.
"We value innovations that drive us forward in terms of our sustainability goals, especially those that provide real-life, ready now solutions such as the clever Magnomer thinking. More so, those that challenge conventional thinking while remaining consistent with manufacturing standards and are sympathetic to the value-chain with no process disruption.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Magmark SS coatings are easily applied to PETG film through widely used printing technologies including gravure and flexo and have been commercially tested globally.
According to Ravish Majithia, Magnomer Founder & CEO, "PETG is a common label substrate chosen because of its superior shrink properties, branding appeal, and its ability to sync with common manufacturing processes. We are pleased to be working Selenis to offer a solution that allows brands to meet critical recyclability goals, and which allows them to do so in a way that fits with their current processes.”
“This partnership unlocks a wide range of positive benefits for both brands and customers, as this innovation could be implemented globally in Europe and North America considering the two key existing Glycol modifiers in the world, NPG and CHDM.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Selenis and Magnomer are proud to work together to make it easier for brands and converters to more easily tackle problematic and unnecessary materials, a leap forward in the move toward a circular economy for packaging.
Portugal – October 15th, 2024. SELENIS, a leading global supplier of high-quality specialty polyester solutions and Magnomer, a startup which supplies magnetizable coatings for packaging to improve sortation in recycling, announced today a strategic partnership to deliver recyclable PETG shrink sleeves through leading-edge coatings technology that offers easy separation and capture of sleeves in existing recycling systems.
Magmark SS™ coatings sync with existing recycling infrastructure and ensure that magnetized PETG label flake can be pulled away by magnets that are already present at recyclers to improve rPET purity. Capturing labels at this stage, not only enhances the quality of the rPET, but also allows the captured PETG label flake to join a side stream which is easily recycled as a fiber grade. The fact that Magmark SS coatings have been tested at commercial scale and also align with current processes is why the solution has been acknowledged and recognized by How2Recycle, the APR and The U.S. Plastics Pact.
Both Selenis & Magnomer, innovators independently, are proud to combine forces to offer customers Selenis’s superior PETG product, together with Magnomer’s Magmark SS coatings, a combination that results in immediately available, scalable solutions for the effective recycling of PETG shrink sleeves as part of the PET recycling system.
"We value innovations that drive us forward in terms of our sustainability goals, especially those that provide real-life, ready now solutions such as the clever Magnomer thinking. More so, those that challenge conventional thinking while remaining consistent with manufacturing standards and are sympathetic to the value-chain with no process disruption.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Magmark SS coatings are easily applied to PETG film through widely used printing technologies including gravure and flexo and have been commercially tested globally.
According to Ravish Majithia, Magnomer Founder & CEO, "PETG is a common label substrate chosen because of its superior shrink properties, branding appeal, and its ability to sync with common manufacturing processes. We are pleased to be working Selenis to offer a solution that allows brands to meet critical recyclability goals, and which allows them to do so in a way that fits with their current processes.”
“This partnership unlocks a wide range of positive benefits for both brands and customers, as this innovation could be implemented globally in Europe and North America considering the two key existing Glycol modifiers in the world, NPG and CHDM.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Selenis and Magnomer are proud to work together to make it easier for brands and converters to more easily tackle problematic and unnecessary materials, a leap forward in the move toward a circular economy for packaging.
Excellent chemical resistance
Good barrier properties
Exceptional clarity
High brightness
Design flexibility
Easy to process
Excellent decorative ability
Processing flexibility
Fast cycle times
High impact resistance
Heavy wall capacity
Ease of secondary operations
Free of BPA and additives
Portugal – October 15th, 2024. SELENIS, a leading global supplier of high-quality specialty polyester solutions and Magnomer, a startup which supplies magnetizable coatings for packaging to improve sortation in recycling, announced today a strategic partnership to deliver recyclable PETG shrink sleeves through leading-edge coatings technology that offers easy separation and capture of sleeves in existing recycling systems.
Magmark SS™ coatings sync with existing recycling infrastructure and ensure that magnetized PETG label flake can be pulled away by magnets that are already present at recyclers to improve rPET purity. Capturing labels at this stage, not only enhances the quality of the rPET, but also allows the captured PETG label flake to join a side stream which is easily recycled as a fiber grade. The fact that Magmark SS coatings have been tested at commercial scale and also align with current processes is why the solution has been acknowledged and recognized by How2Recycle, the APR and The U.S. Plastics Pact.
Both Selenis & Magnomer, innovators independently, are proud to combine forces to offer customers Selenis’s superior PETG product, together with Magnomer’s Magmark SS coatings, a combination that results in immediately available, scalable solutions for the effective recycling of PETG shrink sleeves as part of the PET recycling system.
"We value innovations that drive us forward in terms of our sustainability goals, especially those that provide real-life, ready now solutions such as the clever Magnomer thinking. More so, those that challenge conventional thinking while remaining consistent with manufacturing standards and are sympathetic to the value-chain with no process disruption.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Magmark SS coatings are easily applied to PETG film through widely used printing technologies including gravure and flexo and have been commercially tested globally.
According to Ravish Majithia, Magnomer Founder & CEO, "PETG is a common label substrate chosen because of its superior shrink properties, branding appeal, and its ability to sync with common manufacturing processes. We are pleased to be working Selenis to offer a solution that allows brands to meet critical recyclability goals, and which allows them to do so in a way that fits with their current processes.”
“This partnership unlocks a wide range of positive benefits for both brands and customers, as this innovation could be implemented globally in Europe and North America considering the two key existing Glycol modifiers in the world, NPG and CHDM.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Selenis and Magnomer are proud to work together to make it easier for brands and converters to more easily tackle problematic and unnecessary materials, a leap forward in the move toward a circular economy for packaging.
Portugal – October 15th, 2024. SELENIS, a leading global supplier of high-quality specialty polyester solutions and Magnomer, a startup which supplies magnetizable coatings for packaging to improve sortation in recycling, announced today a strategic partnership to deliver recyclable PETG shrink sleeves through leading-edge coatings technology that offers easy separation and capture of sleeves in existing recycling systems.
Magmark SS™ coatings sync with existing recycling infrastructure and ensure that magnetized PETG label flake can be pulled away by magnets that are already present at recyclers to improve rPET purity. Capturing labels at this stage, not only enhances the quality of the rPET, but also allows the captured PETG label flake to join a side stream which is easily recycled as a fiber grade. The fact that Magmark SS coatings have been tested at commercial scale and also align with current processes is why the solution has been acknowledged and recognized by How2Recycle, the APR and The U.S. Plastics Pact.
Both Selenis & Magnomer, innovators independently, are proud to combine forces to offer customers Selenis’s superior PETG product, together with Magnomer’s Magmark SS coatings, a combination that results in immediately available, scalable solutions for the effective recycling of PETG shrink sleeves as part of the PET recycling system.
"We value innovations that drive us forward in terms of our sustainability goals, especially those that provide real-life, ready now solutions such as the clever Magnomer thinking. More so, those that challenge conventional thinking while remaining consistent with manufacturing standards and are sympathetic to the value-chain with no process disruption.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Magmark SS coatings are easily applied to PETG film through widely used printing technologies including gravure and flexo and have been commercially tested globally.
According to Ravish Majithia, Magnomer Founder & CEO, "PETG is a common label substrate chosen because of its superior shrink properties, branding appeal, and its ability to sync with common manufacturing processes. We are pleased to be working Selenis to offer a solution that allows brands to meet critical recyclability goals, and which allows them to do so in a way that fits with their current processes.”
“This partnership unlocks a wide range of positive benefits for both brands and customers, as this innovation could be implemented globally in Europe and North America considering the two key existing Glycol modifiers in the world, NPG and CHDM.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Selenis and Magnomer are proud to work together to make it easier for brands and converters to more easily tackle problematic and unnecessary materials, a leap forward in the move toward a circular economy for packaging.
Portugal – October 15th, 2024. SELENIS, a leading global supplier of high-quality specialty polyester solutions and Magnomer, a startup which supplies magnetizable coatings for packaging to improve sortation in recycling, announced today a strategic partnership to deliver recyclable PETG shrink sleeves through leading-edge coatings technology that offers easy separation and capture of sleeves in existing recycling systems.
Magmark SS™ coatings sync with existing recycling infrastructure and ensure that magnetized PETG label flake can be pulled away by magnets that are already present at recyclers to improve rPET purity. Capturing labels at this stage, not only enhances the quality of the rPET, but also allows the captured PETG label flake to join a side stream which is easily recycled as a fiber grade. The fact that Magmark SS coatings have been tested at commercial scale and also align with current processes is why the solution has been acknowledged and recognized by How2Recycle, the APR and The U.S. Plastics Pact.
Both Selenis & Magnomer, innovators independently, are proud to combine forces to offer customers Selenis’s superior PETG product, together with Magnomer’s Magmark SS coatings, a combination that results in immediately available, scalable solutions for the effective recycling of PETG shrink sleeves as part of the PET recycling system.
"We value innovations that drive us forward in terms of our sustainability goals, especially those that provide real-life, ready now solutions such as the clever Magnomer thinking. More so, those that challenge conventional thinking while remaining consistent with manufacturing standards and are sympathetic to the value-chain with no process disruption.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Magmark SS coatings are easily applied to PETG film through widely used printing technologies including gravure and flexo and have been commercially tested globally.
According to Ravish Majithia, Magnomer Founder & CEO, "PETG is a common label substrate chosen because of its superior shrink properties, branding appeal, and its ability to sync with common manufacturing processes. We are pleased to be working Selenis to offer a solution that allows brands to meet critical recyclability goals, and which allows them to do so in a way that fits with their current processes.”
“This partnership unlocks a wide range of positive benefits for both brands and customers, as this innovation could be implemented globally in Europe and North America considering the two key existing Glycol modifiers in the world, NPG and CHDM.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Selenis and Magnomer are proud to work together to make it easier for brands and converters to more easily tackle problematic and unnecessary materials, a leap forward in the move toward a circular economy for packaging.
The UPM life cycle assessment was carried out in accordance with ISO 14040 and based on cradle-to-gate systemboundary. As the biorefinery is currently in the process of being built, the LCA will be gradually updated with primary data.The study has been critically reviewed by an independent third party according to ISO 14044.
Portugal – October 15th, 2024. SELENIS, a leading global supplier of high-quality specialty polyester solutions and Magnomer, a startup which supplies magnetizable coatings for packaging to improve sortation in recycling, announced today a strategic partnership to deliver recyclable PETG shrink sleeves through leading-edge coatings technology that offers easy separation and capture of sleeves in existing recycling systems.
Magmark SS™ coatings sync with existing recycling infrastructure and ensure that magnetized PETG label flake can be pulled away by magnets that are already present at recyclers to improve rPET purity. Capturing labels at this stage, not only enhances the quality of the rPET, but also allows the captured PETG label flake to join a side stream which is easily recycled as a fiber grade. The fact that Magmark SS coatings have been tested at commercial scale and also align with current processes is why the solution has been acknowledged and recognized by How2Recycle, the APR and The U.S. Plastics Pact.
Both Selenis & Magnomer, innovators independently, are proud to combine forces to offer customers Selenis’s superior PETG product, together with Magnomer’s Magmark SS coatings, a combination that results in immediately available, scalable solutions for the effective recycling of PETG shrink sleeves as part of the PET recycling system.
"We value innovations that drive us forward in terms of our sustainability goals, especially those that provide real-life, ready now solutions such as the clever Magnomer thinking. More so, those that challenge conventional thinking while remaining consistent with manufacturing standards and are sympathetic to the value-chain with no process disruption.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Magmark SS coatings are easily applied to PETG film through widely used printing technologies including gravure and flexo and have been commercially tested globally.
According to Ravish Majithia, Magnomer Founder & CEO, "PETG is a common label substrate chosen because of its superior shrink properties, branding appeal, and its ability to sync with common manufacturing processes. We are pleased to be working Selenis to offer a solution that allows brands to meet critical recyclability goals, and which allows them to do so in a way that fits with their current processes.”
“This partnership unlocks a wide range of positive benefits for both brands and customers, as this innovation could be implemented globally in Europe and North America considering the two key existing Glycol modifiers in the world, NPG and CHDM.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Selenis and Magnomer are proud to work together to make it easier for brands and converters to more easily tackle problematic and unnecessary materials, a leap forward in the move toward a circular economy for packaging.
Portugal – October 15th, 2024. SELENIS, a leading global supplier of high-quality specialty polyester solutions and Magnomer, a startup which supplies magnetizable coatings for packaging to improve sortation in recycling, announced today a strategic partnership to deliver recyclable PETG shrink sleeves through leading-edge coatings technology that offers easy separation and capture of sleeves in existing recycling systems.
Magmark SS™ coatings sync with existing recycling infrastructure and ensure that magnetized PETG label flake can be pulled away by magnets that are already present at recyclers to improve rPET purity. Capturing labels at this stage, not only enhances the quality of the rPET, but also allows the captured PETG label flake to join a side stream which is easily recycled as a fiber grade. The fact that Magmark SS coatings have been tested at commercial scale and also align with current processes is why the solution has been acknowledged and recognized by How2Recycle, the APR and The U.S. Plastics Pact.
Both Selenis & Magnomer, innovators independently, are proud to combine forces to offer customers Selenis’s superior PETG product, together with Magnomer’s Magmark SS coatings, a combination that results in immediately available, scalable solutions for the effective recycling of PETG shrink sleeves as part of the PET recycling system.
"We value innovations that drive us forward in terms of our sustainability goals, especially those that provide real-life, ready now solutions such as the clever Magnomer thinking. More so, those that challenge conventional thinking while remaining consistent with manufacturing standards and are sympathetic to the value-chain with no process disruption.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Magmark SS coatings are easily applied to PETG film through widely used printing technologies including gravure and flexo and have been commercially tested globally.
According to Ravish Majithia, Magnomer Founder & CEO, "PETG is a common label substrate chosen because of its superior shrink properties, branding appeal, and its ability to sync with common manufacturing processes. We are pleased to be working Selenis to offer a solution that allows brands to meet critical recyclability goals, and which allows them to do so in a way that fits with their current processes.”
“This partnership unlocks a wide range of positive benefits for both brands and customers, as this innovation could be implemented globally in Europe and North America considering the two key existing Glycol modifiers in the world, NPG and CHDM.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Selenis and Magnomer are proud to work together to make it easier for brands and converters to more easily tackle problematic and unnecessary materials, a leap forward in the move toward a circular economy for packaging.
Portugal – October 15th, 2024. SELENIS, a leading global supplier of high-quality specialty polyester solutions and Magnomer, a startup which supplies magnetizable coatings for packaging to improve sortation in recycling, announced today a strategic partnership to deliver recyclable PETG shrink sleeves through leading-edge coatings technology that offers easy separation and capture of sleeves in existing recycling systems.
Magmark SS™ coatings sync with existing recycling infrastructure and ensure that magnetized PETG label flake can be pulled away by magnets that are already present at recyclers to improve rPET purity. Capturing labels at this stage, not only enhances the quality of the rPET, but also allows the captured PETG label flake to join a side stream which is easily recycled as a fiber grade. The fact that Magmark SS coatings have been tested at commercial scale and also align with current processes is why the solution has been acknowledged and recognized by How2Recycle, the APR and The U.S. Plastics Pact.
Both Selenis & Magnomer, innovators independently, are proud to combine forces to offer customers Selenis’s superior PETG product, together with Magnomer’s Magmark SS coatings, a combination that results in immediately available, scalable solutions for the effective recycling of PETG shrink sleeves as part of the PET recycling system.
"We value innovations that drive us forward in terms of our sustainability goals, especially those that provide real-life, ready now solutions such as the clever Magnomer thinking. More so, those that challenge conventional thinking while remaining consistent with manufacturing standards and are sympathetic to the value-chain with no process disruption.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Magmark SS coatings are easily applied to PETG film through widely used printing technologies including gravure and flexo and have been commercially tested globally.
According to Ravish Majithia, Magnomer Founder & CEO, "PETG is a common label substrate chosen because of its superior shrink properties, branding appeal, and its ability to sync with common manufacturing processes. We are pleased to be working Selenis to offer a solution that allows brands to meet critical recyclability goals, and which allows them to do so in a way that fits with their current processes.”
“This partnership unlocks a wide range of positive benefits for both brands and customers, as this innovation could be implemented globally in Europe and North America considering the two key existing Glycol modifiers in the world, NPG and CHDM.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Selenis and Magnomer are proud to work together to make it easier for brands and converters to more easily tackle problematic and unnecessary materials, a leap forward in the move toward a circular economy for packaging.
Portugal – October 15th, 2024. SELENIS, a leading global supplier of high-quality specialty polyester solutions and Magnomer, a startup which supplies magnetizable coatings for packaging to improve sortation in recycling, announced today a strategic partnership to deliver recyclable PETG shrink sleeves through leading-edge coatings technology that offers easy separation and capture of sleeves in existing recycling systems.
Magmark SS™ coatings sync with existing recycling infrastructure and ensure that magnetized PETG label flake can be pulled away by magnets that are already present at recyclers to improve rPET purity. Capturing labels at this stage, not only enhances the quality of the rPET, but also allows the captured PETG label flake to join a side stream which is easily recycled as a fiber grade. The fact that Magmark SS coatings have been tested at commercial scale and also align with current processes is why the solution has been acknowledged and recognized by How2Recycle, the APR and The U.S. Plastics Pact.
Both Selenis & Magnomer, innovators independently, are proud to combine forces to offer customers Selenis’s superior PETG product, together with Magnomer’s Magmark SS coatings, a combination that results in immediately available, scalable solutions for the effective recycling of PETG shrink sleeves as part of the PET recycling system.
"We value innovations that drive us forward in terms of our sustainability goals, especially those that provide real-life, ready now solutions such as the clever Magnomer thinking. More so, those that challenge conventional thinking while remaining consistent with manufacturing standards and are sympathetic to the value-chain with no process disruption.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Magmark SS coatings are easily applied to PETG film through widely used printing technologies including gravure and flexo and have been commercially tested globally.
According to Ravish Majithia, Magnomer Founder & CEO, "PETG is a common label substrate chosen because of its superior shrink properties, branding appeal, and its ability to sync with common manufacturing processes. We are pleased to be working Selenis to offer a solution that allows brands to meet critical recyclability goals, and which allows them to do so in a way that fits with their current processes.”
“This partnership unlocks a wide range of positive benefits for both brands and customers, as this innovation could be implemented globally in Europe and North America considering the two key existing Glycol modifiers in the world, NPG and CHDM.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Selenis and Magnomer are proud to work together to make it easier for brands and converters to more easily tackle problematic and unnecessary materials, a leap forward in the move toward a circular economy for packaging.
Portugal – October 15th, 2024. SELENIS, a leading global supplier of high-quality specialty polyester solutions and Magnomer, a startup which supplies magnetizable coatings for packaging to improve sortation in recycling, announced today a strategic partnership to deliver recyclable PETG shrink sleeves through leading-edge coatings technology that offers easy separation and capture of sleeves in existing recycling systems.
Magmark SS™ coatings sync with existing recycling infrastructure and ensure that magnetized PETG label flake can be pulled away by magnets that are already present at recyclers to improve rPET purity. Capturing labels at this stage, not only enhances the quality of the rPET, but also allows the captured PETG label flake to join a side stream which is easily recycled as a fiber grade. The fact that Magmark SS coatings have been tested at commercial scale and also align with current processes is why the solution has been acknowledged and recognized by How2Recycle, the APR and The U.S. Plastics Pact.
Both Selenis & Magnomer, innovators independently, are proud to combine forces to offer customers Selenis’s superior PETG product, together with Magnomer’s Magmark SS coatings, a combination that results in immediately available, scalable solutions for the effective recycling of PETG shrink sleeves as part of the PET recycling system.
"We value innovations that drive us forward in terms of our sustainability goals, especially those that provide real-life, ready now solutions such as the clever Magnomer thinking. More so, those that challenge conventional thinking while remaining consistent with manufacturing standards and are sympathetic to the value-chain with no process disruption.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Magmark SS coatings are easily applied to PETG film through widely used printing technologies including gravure and flexo and have been commercially tested globally.
According to Ravish Majithia, Magnomer Founder & CEO, "PETG is a common label substrate chosen because of its superior shrink properties, branding appeal, and its ability to sync with common manufacturing processes. We are pleased to be working Selenis to offer a solution that allows brands to meet critical recyclability goals, and which allows them to do so in a way that fits with their current processes.”
“This partnership unlocks a wide range of positive benefits for both brands and customers, as this innovation could be implemented globally in Europe and North America considering the two key existing Glycol modifiers in the world, NPG and CHDM.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Selenis and Magnomer are proud to work together to make it easier for brands and converters to more easily tackle problematic and unnecessary materials, a leap forward in the move toward a circular economy for packaging.
Portugal – October 15th, 2024. SELENIS, a leading global supplier of high-quality specialty polyester solutions and Magnomer, a startup which supplies magnetizable coatings for packaging to improve sortation in recycling, announced today a strategic partnership to deliver recyclable PETG shrink sleeves through leading-edge coatings technology that offers easy separation and capture of sleeves in existing recycling systems.
Magmark SS™ coatings sync with existing recycling infrastructure and ensure that magnetized PETG label flake can be pulled away by magnets that are already present at recyclers to improve rPET purity. Capturing labels at this stage, not only enhances the quality of the rPET, but also allows the captured PETG label flake to join a side stream which is easily recycled as a fiber grade. The fact that Magmark SS coatings have been tested at commercial scale and also align with current processes is why the solution has been acknowledged and recognized by How2Recycle, the APR and The U.S. Plastics Pact.
Both Selenis & Magnomer, innovators independently, are proud to combine forces to offer customers Selenis’s superior PETG product, together with Magnomer’s Magmark SS coatings, a combination that results in immediately available, scalable solutions for the effective recycling of PETG shrink sleeves as part of the PET recycling system.
"We value innovations that drive us forward in terms of our sustainability goals, especially those that provide real-life, ready now solutions such as the clever Magnomer thinking. More so, those that challenge conventional thinking while remaining consistent with manufacturing standards and are sympathetic to the value-chain with no process disruption.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Magmark SS coatings are easily applied to PETG film through widely used printing technologies including gravure and flexo and have been commercially tested globally.
According to Ravish Majithia, Magnomer Founder & CEO, "PETG is a common label substrate chosen because of its superior shrink properties, branding appeal, and its ability to sync with common manufacturing processes. We are pleased to be working Selenis to offer a solution that allows brands to meet critical recyclability goals, and which allows them to do so in a way that fits with their current processes.”
“This partnership unlocks a wide range of positive benefits for both brands and customers, as this innovation could be implemented globally in Europe and North America considering the two key existing Glycol modifiers in the world, NPG and CHDM.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Selenis and Magnomer are proud to work together to make it easier for brands and converters to more easily tackle problematic and unnecessary materials, a leap forward in the move toward a circular economy for packaging.
Portugal – October 15th, 2024. SELENIS, a leading global supplier of high-quality specialty polyester solutions and Magnomer, a startup which supplies magnetizable coatings for packaging to improve sortation in recycling, announced today a strategic partnership to deliver recyclable PETG shrink sleeves through leading-edge coatings technology that offers easy separation and capture of sleeves in existing recycling systems.
Magmark SS™ coatings sync with existing recycling infrastructure and ensure that magnetized PETG label flake can be pulled away by magnets that are already present at recyclers to improve rPET purity. Capturing labels at this stage, not only enhances the quality of the rPET, but also allows the captured PETG label flake to join a side stream which is easily recycled as a fiber grade. The fact that Magmark SS coatings have been tested at commercial scale and also align with current processes is why the solution has been acknowledged and recognized by How2Recycle, the APR and The U.S. Plastics Pact.
Both Selenis & Magnomer, innovators independently, are proud to combine forces to offer customers Selenis’s superior PETG product, together with Magnomer’s Magmark SS coatings, a combination that results in immediately available, scalable solutions for the effective recycling of PETG shrink sleeves as part of the PET recycling system.
"We value innovations that drive us forward in terms of our sustainability goals, especially those that provide real-life, ready now solutions such as the clever Magnomer thinking. More so, those that challenge conventional thinking while remaining consistent with manufacturing standards and are sympathetic to the value-chain with no process disruption.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Magmark SS coatings are easily applied to PETG film through widely used printing technologies including gravure and flexo and have been commercially tested globally.
According to Ravish Majithia, Magnomer Founder & CEO, "PETG is a common label substrate chosen because of its superior shrink properties, branding appeal, and its ability to sync with common manufacturing processes. We are pleased to be working Selenis to offer a solution that allows brands to meet critical recyclability goals, and which allows them to do so in a way that fits with their current processes.”
“This partnership unlocks a wide range of positive benefits for both brands and customers, as this innovation could be implemented globally in Europe and North America considering the two key existing Glycol modifiers in the world, NPG and CHDM.” says Eduardo Santos, Head of Corporate Strategy at Selenis.
Selenis and Magnomer are proud to work together to make it easier for brands and converters to more easily tackle problematic and unnecessary materials, a leap forward in the move toward a circular economy for packaging.